C_C4H225_12 – SAP EMARSYS CUSTOMER ENGAGEMENT Certification

Exam Details:

• Level: Associate
• Exam: 80 questions
• Delivery Methods:SAP Certification for Exam Preparation (PDF Format)

Description

C_C4H225_12 – SAP EMARSYS CUSTOMER ENGAGEMENT Certification verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.

Topic Areas included in C_C4H225_12 – SAP EMARSYS CUSTOMER ENGAGEMENT Certification
Please see below the list of topics that may be covered within this certification and the courses that cover them. Its accuracy does not constitute a legitimate claim; SAP reserves the right to update the exam content (topics, items, weighting) at any time.

Data Collection and Contact Management > 12%
Explain Contact management, Smart Insight, Web Extend, Relational Data, SI onboarding, Magento onboarding.

• Learning Journey Emarsys

—– OR —–

• Help Portal Emarsys
• openSAP Emarsys

Account Creation and Settings > 12%
Describe DNS settings, SSL certificates, Email channel setup and compliance, account security settings

• Learning Journey Emarsys

—– OR —–

• Help Portal Emarsys
• openSAP Emarsys

Data Integrations Advanced > 12%
Explain SAP Emarsys Customer Engagement API, platform integrations, product data integration, sales data onboarding.

• Learning Journey Emarsys

—– OR —–

• Help Portal Emarsys
• openSAP Emarsys

Campaign Management > 12%
C_C4H225_12 – SAP EMARSYS CUSTOMER ENGAGEMENT Certification Explain VCE, ESL, CRM ads, Mobile Engage push and In app, Automations (AC and Interactions) Open Time content, Web Channel, Predict, SMS.

• Learning Journey Emarsys

—– OR —–

• Help Portal Emarsys
• openSAP Emarsys

Product Overview 8% – 12%
Explain how the Strategic Dashboard helps measure the impact of marketing campaigns, how to categorize the customer base based on value, what Tactics are used for. Explain the basics of contact segmentation, what channels are availabe for marketing users. What kind of ecommerce integrations are available? What are product recommendations for? What are the ways to measure results? Trend reporting, bounce management, allowlists, User management.

• Learning Journey Emarsys

—– OR —–

• Help Portal Emarsys
• openSAP Emarsys

Analytics and Insights 8% – 12%
Describe Analytics and Revenue Analitics, Channel Analytics.

• Learning Journey Emarsys

—– OR —–

• Help Portal Emarsys
• openSAP Emarsys

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